University of Oregon
Lundquist College of Business
Goal
Offer low-barrier services that are accessible to anyone looking for academic support with a business course
While almost every college in America today provides student tutoring services, it was unheard of in Bob Braddock’s time at the University of Oregon’s Lundquist College of Business. Commonplace student services like tutoring or even financial aid did not exist. But as a student athlete from a modest background, he knew all too well the academic difficulties of higher education. Students from underprivileged backgrounds, especially first-generation college students, faced difficulties navigating higher education and being successful.
Braddock Tutoring
The college’s tutoring program has grown exponentially and is now known at the University of Oregon simply as Braddock Tutoring
Peer Tutoring 5 Days a Week & Summer
Summer Bridge Program
Benefits for First-Generation Students
How it All Started
Giving back to an alma mater.
Bob Braddock was an accounting student at the University of Oregon Lundquist College of Business in the 30s when his interest in real estate began. After meeting his future wife there, they went on to build a successful career and wanted to give back to the place where it all started. With a focus on helping as many students as possible, Bob and his wife, Lois, funded Braddock Tutoring as well as numerous business major, athlete, and faculty scholarships.
Pictured Left: Bob and Lois Braddock
Pictured Right: Lois, Cherie Keemar and Robert Braddock